The Outdoor Industry Association (OIA), a trade group whose members include Levis, Patagonia, REI, the North Face, and 4,000 other manufacturers, retailers, distributors and adventure companies, has joined together to push for passage of comprehensive climate and energy legislation.
…It s July 4th weekend in 2025, and you re an outdoors lover looking to go rafting and trout fishing in the national park formerly known as Glacier.
The only problem, in the midst of the longest drought on record, is that many rivers in Montana — as well as the rest of the Northwest — are drying up, and trout can’t survive the ever-warmer water.
Oh well, how about a hike instead? That s off the table, too — wildfires and pine-bark beetles have ravaged the parched region for years, so now many of those trails on your old map are eroded and dangerous.
This is far from fantasy: Outdoor pursuits will be among the first activities widely altered by climate change. And now, many of the $730 billion outdoor industry s largest companies are getting vocal about it.
The Outdoor Industry Association (OIA), a trade group representing more than 4,000 manufacturers, retailers, distributors and adventure companies, recently joined the business coalition Business for Innovative Climate & Energy Policy (BICEP). BICEP S…
Originally posted here:
Levis, Patagonia, REI Unified on Climate Change Threat