Teen Girls Use Social Media To Shop

A new study shows teenage girls to be surprisingly smart shoppers. Females age 15-32 are the most prone to use social media to alert their peers of deals and sales events.

…ShareA new study was recently released by the Euro RSCG Worldwide PR firm titled The Teenage Girl as Consumer and Communicator. The report, as discussed on Marketing Charts, revealed key findings of the shopping habits of teenage girls.
The most surprising statistics in this report have to do with the fact that teen girls are very careful spenders when it comes to shopping. The paper, which was based on a survey conducted in November, 2009 by MicroDialogue, revealed that teen girls spend more than $200 billion annually at retail establisments. But the report shows that more than…

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Teen Girls Use Social Media To Shop

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